There’s a reason why the SaaS (software as a service) business model is so popular in Silicon Valley and around the world.
It’s a fantastic model.
Build a product that solves a problem
Rent out access to the software product and make profits every month with minimal overhead
This makes the SaaS model everything your agency is not: scalable, with low overhead.
Not all of us are software developers or coders.
Many of us are entrepreneurs with very little technical knowledge, who provide value to our clients in different ways.
Some of us are great at HTML/CSS, et al, but actually building an app on the latest technologies is just a *bit* out of our reach.
Lucky for you, in 2020 and beyond, there’s no reason to be a coder or programmer to sell your own SaaS product.
The solution: white label.
What is a White Label Website Builder?
White label or private label basically means that you can re-sell another companies’ product, adding your logo instead, and selling it as your own.
They have the developers, they deal with support, and they handle the actual nuts and bolts of the app – while you get to sell it under your own brand and make a recurring profit.
Why Sell a Website Builder SaaS?
Your clients need a new website.
They need a new website because they want to start marketing and get their business in front of new potential customers!
Of course, the ultimate goal of your agency is to build their website for them, or with them, build trust, and upsell them to marketing services, consulting, or something that helps them secure a great ROI.
The sad truth, especially in the current COVID-19 crisis, is that small business owners just don’t have the capital to invest in a new website, in this way.
Instead, they’ve got time on their hands, and their hungry to learn something new, that can be an asset to them later on.
This is the PERFECT gap to introduce your white labeled website builder software (SaaS), allowing them to build their own website and you to continue to profit and build trust with your client.
This is so much better than the WordPress route (which clients HATE, believe me), and instead of referring the work out to a cheaper provider, you can EMPOWER your client to take matters into their own hands…
With help from their trusted advisor… You and your agency!
What is the Best White Label Website Builder Software to Sell to My Clients?